Kimberly Conrad Hefner is no longer a double barreled bunny girl, since early last month she once again became just simply, Kimberly Conrad.

After remaining the wife, only in name, of Playboy magazine entrepreneur, Hugh hefner, for eleven years after their marital separation, she now finds herself without Hef in her life, and Hef in her name.

The 83 year old magazine mogul felt he was pushed into the divorce courts following Conrad’s filing of a lawsuit relating to the sale of a house the couple owned together, and although Hef was content to remain married to the woman with whom he spent his life between the years of 1989 and 1998, his obligations as a husband had now expired.

Hugh told TMZ that he had stayed in 47 year old Kimberly’s life for the sake of the two children they had together, “At the time of the separation, I was happy to get a divorce … I only remained married for the sake of the children at her request.’

Kimberly appeared on several covers and in pictorials of the iconic men’s magazine during her years with Hefner and even now remains a popular choice with Playboy magazine collectors worldwide.

Asked if the octogenarian would consider marrying again, he told People magazine, “It’s unlikely since I haven’t been very successful at it,” he said. “But anything is possible.”

With the three new ladies in his life, Crystal Harris and twins Karissa Shannon and Kristina Shannon, Hef is certainly spoilt for choice!

Remember a time when ‘old for new’ was just applied to a home insurance policy? Well now it appears it applies to Playboy bunnies too as Holly Madison and friends are replaced by the new bunnies in Hugh Hefner’s life!

But that said, the role of a Playboy bunny certainly gives a girl a longer life expectancy in the public eye than the name ‘bunny’ would suggest.

It seems that once you’ve removed your kit for the octogenarian glamour model magnate, Hugh Hefner, life just goes from strength to strength, and a bunny’s bank account heads in the same direction.

This is proved by the one time number one girlfriend of Hefner, Holly Madison, as, on leaving the world of the Playboy mansion she headed for the Las Vegas strip where she has been starring in a burlesque show, Peepshow, as Bo Peep and has now accepted the offer of her own TV reality show, Planet Holly!

Following hot on the heels another one of Hefner’s girlfriends, Kendra Wilkinson, the first Bunny to land her own reality show, egocentrically named, Kendra,, Holly says of her new gig, “It’s the perfect excuse for me to be normal in a lighthearted comedy romp. Think Mary Tyler Moore, I think it will inspire other girls to always follow their dreams - whatever they might be. And then dream some more! Just because I’ve wound up in Peepshow on the Strip, I’m not stopping, and I’ve set myself five more things to achieve in life. I will never stop setting new goals because I’m having fun living life.”

But since The Girls Next Door series, featuring Holly, Kendra Wilkinson and Bridget Marquardt, dropped the three bunnies from the series, Madison has had to find herself a new niche in which to showcase herself and now she’ll begin shooting Planet Holly on October 12th, just a day after the new season of The Girls Next Door premiers on E!, this time starring Hef’s new girls 23 year old Crystal Harris along with her 19 year old twin sister co-stars ,Karissa and Kristina Shannon.

Hugh Hefner is a man who realizes that one is a lonely number and therefore he likes his ladies to come in pairs. This is well born out by the numerous times Mr H has presented twins in his iconic Playboy magazine.

From the first Playboy twins way back in October 1970, Mary and Madeleine Collinson to the Barbi Twins, Shane and Sia, in 1991 and 1993 right through to Hef’s own girlfriends of 2007 Kristina and Karissa Shannon, the consummate Playboy has just about every man in the land looking at him through shades of jealousy green!

Of course, the 1990’s also held it’s own share of twins with Sandy and Mandy Bentley gracing the cover of Playboy magazine May 2000.

And when 2009 arrived, Hugh wasn’t about to see out the decade without adding yet another double act to his collection when he produced his first ever double issue which took in July and August 2009 and saw several more of Hef’s twins from over the years being brought back for all to enjoy in 14 pages of glossy colour.